Team Jumbo-Visma is a Dutch professional top-level sports team which is visible 365 days a year and performs at the highest level. With the merging of a professional cycling team and a professional speed skating team, the basis was created for a new organizational model in the Dutch top-level sports.
A model which revolves around sharing knowledge, cross-pollination, talent development and combining efforts. This approach is applied sportively, commercially and communicatively.
A new top-level sports culture will arise which – thanks to the sportive performances and a great appeal – will advertise ‘the Dutch pride’ as its most important value. With this, we will inspire a new generation of athletes and fans. Management, coaches, athletes and partners will share their knowledge, will work together and will encourage each other to aim higher, all with one goal: winning together!